Every year the Pantone Colour Institute picks a colour of the year and this year (2019), I’m happy to say – it’s “Living Coral” or in my world number Pantone #16-1546. It's the colour of underwater reefs hanging on for dear life. The sky at dusk. Some of the latest iPhones and the latest looks on the runways of Marc Jacobs and other top fashion designers.
Laurie Pressman, the company's vice-president, considers this saturated orange base with a golden undertone not only warm and welcoming but versatile and life-affirming. It energizes with a softer edge than, say, its pastel and neon colour cousins.
"With everything that's going on today, we're looking for those humanizing qualities because we're seeing online life dehumanizing a lot of things," Pressman told The Associated Press ahead of Wednesday's annual colour unveiling. "We're looking toward those colours that bring nourishment and the comfort and familiarity that make us feel good. It's not too heavy. We want to play. We want to be uplifted."
This year – be bold in design and colour choices. Stand out in the crowd! I dare you to invite Pantone #16-1546 into your life!